Randstad

Randstad, a leading international company in the field of flexible work and human resource services, commissioned Marcel Wanders, one of the hottest designers of today, to developed a conceptual design for a new show booth. kubik then fine-tuned the concept and engineered a sophisticated yet simple solution: a modular “kit of parts” that delivered high impact and complete flexibility in a range of environments. Our approach enables Randstad to create tradeshow and promotion settings in different configurations and sizes, and allows the set-up of unique displays for specific target groups. The Randstad managers can choose their preferred settings and graphics via our dedicated Intranet and kubik makes turn-key arrangements for the installation. Result: Randstad uses the brand-new exhibition “kit” in a very efficient way for different shows and events, and are able to make the best use of every available space or opportunity.